SERIOUS is an integrated healthcare agency specialising in
non-pharma healthcare marketing.
We work with leading healthcare organisations - including public and private medical service providers, hospital
Foundation Trusts and
PCTs/APOs - on often
complex projects and topical issues.
Whether you would like us to consult with you at first, run workshops to engage employees and stakeholders or implement a full blown press and online campaign, we are confident that we can offer you the right set of services and experience to deliver on your objectives for 2010.
SERIOUS thinking
As members of the Association of Healthcare Communicators and recent winners of the IPA Effectiveness Awards, we are practiced at dealing with sensitive issues to provide reassurance and positive outcomes. We produce thought leadership and white papers to further understanding of key healthcare issues and related economic and socio-political developments. For example, in 2010, we are planning to widen the scope of our services to include Mental Health services as this is a sector prioritised by the NHS.
Underpinning everything we do at SERIOUS is an ethos and approach called 'What Comes After Z?'
It is our point of difference. A way of thinking that drives us to challenge all aspects of the briefing, planning, strategic and creative processes - to dig deeper, go further and transform creative solutions into compelling creative revelations.
Initially, we interrogate your brief, helping to define (and, if appropriate, redefine) your objectives. We conduct extensive research and apply a wide range of planning methodologies to uncover meaningful, truthful and fresh insights and strategies.
'What Comes After Z?' truly comes into its own as a creative tool, enabling, empowering and even forcing us to confront traditionally accepted viewpoints and inspire ourselves to seek solutions beyond the everyday.